Start with channels that bring ready-to-buy customers: Google Shopping and Search ads, Meta catalogue ads and retargeting, email and WhatsApp for repeat purchases. Add SEO and content to reduce long-term cost.
Influencers and social media help with awareness, especially for fashion, beauty, home and food products. Tracking is essential so you know which channel brings profitable orders.
Aim for a balanced mix and review return on ad spend regularly.
A launch marketing mix:
We combine campaigns from our ecommerce website development company in Dubai and Shopify development agency in Dubai so launch traffic arrives with the store.
At Awrange, we set a break-even return on ad spend target before launch, using your margins. It prevents scaling campaigns that look busy but lose money.
Our experts are here to help you get the results you need.