Success depends on your goals, but useful measures include downloads, activation (users who complete the first key action), retention, active users, revenue per user and customer satisfaction.
Downloads alone can mislead. Look at how many people return after day one, day seven and day thirty, and which features they use. Crashes, load times and store ratings are health indicators.
Set targets before launch and review them monthly.
Key app metrics:
Our website development company in Dubai sets up analytics along with ecommerce website development company in Dubai and digital marketing agency in Dubai.
At Awrange, we pick one north-star metric with each client. It keeps the team focused on what really moves the business.
Our experts are here to help you get the results you need.