How do I choose a Meta Ads agency in Dubai?

Last Updated: Nov 8, 20261 min read

Look for an agency that starts with your goals and asks about margins, sales process and customer quality rather than only quoting a monthly fee. Review relevant case studies, ask how they approach tracking and creative, and meet the people who will run your account.

Make sure you keep ownership of your ad account, pixel and data, that reporting is transparent and that contract terms are fair. Be cautious of guaranteed results and agencies that cannot explain their testing method.

A good partner challenges assumptions and shares the bad news as readily as the good.

What to ask:

  • Account ownership: you own accounts and data
  • Tracking approach: how conversions are verified
  • Creative capability: in-house production and testing
  • Reporting: frequency and transparency
  • Sector experience: similar UAE campaigns
  • Contract terms: minimum term and exit

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